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Marketing Director

Job Details

  • Posted:31st January, 2024
  • Sector:Moving Services
  • Location:Patterson, New York, United States
  • Job Ref:17222
  • Salary:Up to $125,000 DOE
Alchemy is assisting a prestigious Moving & Relocation company in their search for a Marketing Director to join their team in Patterson, NY.

As a Marketing Director, it will be your job to manage the marketing administration team as well as a third-party firm that maintains the client’s website and runs their SEO and PPC campaigns. 

Responsibilities for the Marketing Director role include, but are not limited to;
  • Gather and assess customer feedback.
  • Establish and adhere to budgets.
  • Assemble and oversee a marketing team that will develop and execute new concepts, business strategies, collaborations, and distribution channels to position the company as a trailblazer.
  • Form tighter relationships with all media channels to ensure that the organization is properly positioned and communicates its message.
  • Forming and maintaining relationships with customers.
  • Analyze industry trends and offer suggestions for changes to marketing and company expansion strategies based on your research and feedback.
  • Get clients to interact on social media.
  • Plans and develops customized programs for clients, establishes the company's presence at events, and fosters relationships with them. 
  • Arrange CRM and direct marketing as a whole.
  • In charge of all content generation and development for all media channels.
  • Supervising employees and processes.
  • Giving guidance and instruction.
  • Public relations and publicity.
  • Assisting with the creation and upkeep of websites.

Requirements:
  • Self-motivated, client-focused, staff-focused, proficient in marketing research and statistical analysis, and knowledgeable about budget strategy and planning.
  • A bachelor's or master's degree in marketing, or a related profession; a proven track record of achievement in digital marketing; and proficiency in planning and managing campaigns for email, display ads, social media, marketing databases, and email marketing.
  • Knowledge of marketing and analytics software for websites (like Bright Edge and Google Analytics).
  • Knowledge of setting up and perfecting PPC ads for the main search engines.

Reach out to Alchemy Global Talent Solutions today!

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